Key Insight: The market for US construction project management software solutions is very fragmented.
Business Advantage regularly conducts research projects in the construction sector. This research project was conducted among US construction companies to understand the usage of construction project management software.
How do CAD users and decision makers prefer to stay up to date with the latest industry developments? How do decision makers and users prefer to consume CAD information? For manufacturing CAD suppliers, it is vital to know your target audience’s preferences for staying up to date – in order to plan effective marketing.
“People buy what they need from those who understand what they want”(Bill Brooks and Tom Travesano).
Learning what customers want entails listening to the voice of the customer and there are many focused types of market research that often can and should be part of a programme to better understand what customers want.
Key Insight: For CAD, Desktop Hardware usage is forecast to decline, Mobile and Virtual Hardware usage to increase.
This post publishes more specific details on current and future intended usage of different hardware for CAD from the Worldwide CAD Trends 2016 Survey. These survey results are based on responses from CAD users, Designers, Engineers, Professionals including managers and senior executives.