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Obtaining Market Intelligence - Omnibus & Syndicated
Studies
In
addition to bespoke B2B research, Business Advantage offers two highly
cost-effective ways of obtaining market intelligence.
Omnibus surveys are those which we conduct
on a regular basis, enabling you to hop on and off with questions
as required. We have the data in-house for these surveys -
you simply pay on a per-question basis. Omnibus research opportunities
offered by Business Advantage include:
Syndicated studies involve companies joining
together to commission a survey on a topic of interest to all of
them, or to put questions on their own topics to the same set of
respondents. Participants benefit from sharing the costs of conducting
the survey, while obtaining market intelligence to suit their own
individual interests. For more information on syndicated studies,
contact our Research Director, Sue Hannay, as indicated below.
To discuss any aspect of your B2B market research
needs, call Sue Hannay, Research Director on:
+44 (0) 1689 873636, or sue.hannay@business-advantage.com.
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Copyright © 2002
- The Business Advantage Group plc
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