Our Beliefs

Business Advantage operates through two major guiding sets of ethics and beliefs.

Firstly, as members of professional associations such as the B2B market research Society (MRS), Society of Competitive Intelligence Professionals (SCIP), Chartered Institute of Marketing (CIM) and the Institute of Directors (IoD), we subscribe to and follow the codes of ethics, principles and conduct of these organisations.

Secondly, we have developed a statement as a company of ‘What We Believe In’. Each member of staff is expected to adhere to this code of conduct and value system.

Business Advantage is committed to:

Quality - excellence in all we do
Passion - to be the best
Integrity - what we achieve is important, but how we achieve it is equally important
Exceeding customer expectations - wherever possible
Providing our customers with lasting value, lasting business advantage
Success - through helping our customers to succeed
Continuous improvement - vital if we are to meet our customers' needs in a world where change is the only constant
Partnership - with customers, employers and suppliers
Development of individuals - stimulating opportunities for company growth
Respect for individuals
Enjoying our work, and the success we bring to our customers.

"I can confidently recommend the services offered by Business Advantage. I have found the quality of their data to be high in comparison to other sources in the industry. I also find Business Advantage to be a highly professional organisation that demonstrates a high degree of business integrity."
Mark Rothwell, European Marketing Programs Manager - HP Workstations Europe

We greatly value any feedback on the extent to which we measure up to these beliefs; use our contact form, email us at info@business-advantage.com, or telephone
+44 (0) 1689 873636.