In-Depth Profiling In The Computer
Aided Technology Sector
A full understanding of your
major prospects is critical to your successful engagement with them;
this includes their internal structures, attitudes to adopting certain
technologies, and who shapes and makes policy. Business Advantage's
specialist IT researchers are highly skilled in providing these
in-depth profiles for computer aided technology users (e.g. CAD/CAM/FEA/CFD/PDM/EDM).
The Benefits
Our in-depth company profiling services enable
you to:
- target the key decision makers via the most effective
method
- overcome barriers to adopting new solutions (e.g.
solid modelling, PLM etc.)
- deliver a sales/support package most likely to
result in long-term customer retention
- maximise revenue opportunities
The Detail
Building on the information you have already about a major prospect,
our expert B2B researchers will gather the information tailored to your
sales and marketing objectives for this company. Profiles vary according
to individual needs and typically include:
- organisational structure
- current involvement in particular
technologies and solutions
- extent to which serious interest
in particular technologies and solutions is found throughout the
enterprise
- key players involved in the
Decision Making Unit (DMU)
- stages of the evaluation and
decision making process
- time frames involved in the
decision making process
- problems and difficulties anticipated
in the evaluation and implementation of particular technologies
and solutions
- budget allocated
- compatibility issues to consider
- criteria for selection of a
supplier
- importance of various selection
criteria
- how the supplier can best help
- what companies expect of a potential
supplier
- how the purchasing process could
be improved
- needs of different decision
makers – technical, commercial etc.
In-depth profiling is costed on an individual basis
depending on particular requirements.
Why Use Business Advantage?
Our combination of in depth industry knowledge
and B2B research expertise enables us to gather the accurate and
actionable information you need to gain and maintain competitive
advantage. Business Advantage are specialists in the computer
aided technology sector, and our researchers telemarketers are experts
dealing with people at all levels to produce the required range
of information. If you are looking to target large CAD/CAM
using organisations in the UK, our unique database
of 15,000 CAD/CAM using sites has details of type/volume of
software/hardware used, contact details of key decision makers and
much more. Our methods of collecting data are conducted under
the Code of Professional Standards and Ethics of the Institute of
Marketing.
For further information, contact
David Eaton, Director, on +44 (0) 1689 873636, or david.eaton@business-advantage.com
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