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International Research, Marketing and Management Consulting
contact us on +44 (0)1689 873636
 
Database design and Database Development

Design and Development

What
Your customer and prospect data is a vital tool in the battle to gain and maintain competitive advantage.  To extract the maximum benefit from it you need databases that are user friendly, reliable and with the facilities to do exactly what you want with the data, now and in the future. Business
Advantage can design, implement and maintain databases that really make your data work for you.

Why
Our database design and development services can help you by:

  • improving profits through the ability to use prospect data more effectively
  • increased confidence and enhanced performance from database users and administrators
  • freeing up your time to focus on growing your business.

How
Depending on your own in-house resources and expertise you can benefit from any or all of the following:

System Definition:
we'll get to know your exact needs, including:

  • the type of data to be used and how you want to use it
  • the facilities you need to make the data work for you (including reports)
  • any future developments envisaged.
System Specification: our detailed specification will include:
  • the structure for the data and the content of data fields
  • a catalogue of of the database functions (both system processes and outputs)
  • the capacity for updates.
System Build: we ensure the actual system meets your needs by:
  • building a prototype system that satisfies you
  • building the final system (including amendments arising from the prototype)
  • testing the system thoroughly and fine tuning as required.
System Installation: we will install the system and ensure it works exactly as you anticipated, fine tuning as required:
  • at the front and back ends
  • at the client server connection

System Training and Support: we can tailor a package of training as required by users and administrators of the system, and ensure you continue to get the best from the system by providing technical support.

Who
We combine technical database expertise with our practical experience of how data can best be manipulated and used to gain competitive advantage in the IT and telecommunications industry. We develop and maintain our own uniquely comprehensive databases as a core part of our businesses; we transfer these skills to give your business the tools to get the very best from your prospect data.

Ensure you have enough data of the right depth and accuracy to get optimum rewards from your sales and marketing campaigns.

For further information, contact us on +44 (0) 1689 873636, or info@business-advantage.com.

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